Free vs. Freemium Habit Trackers: The True Cost of "Free"
A habit tracker knows everything about you. When you sleep. When you drink. When you are depressed. Do you really want an app that monetizes that data via advertising?
The "Zombie App" Problem
Apps cost money to keep alive (Servers, Updates, Bug Fixes). If an app has no revenue stream, it eventually becomes a "Zombie App." The developer abandons it. It breaks on the next iOS update. You lose all your data. Supporting a developer is an insurance policy for your own habits.
The MainQuest Promise
We believe productivity tools are utilities, like electricity. You should pay for what you use. We offer a robust Free Tier because we want to help the world. But we offer a Premium Tier because we need to eat (and keep the servers running).